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Chat GPT and other Generative AI applications for Business Course


Summary

The British Academy for Training and Development offers the Chat GPT and Other Generative AI Applications for Business Course. This course offers complete understanding on Chat GPT and other generative AI technologies, whose applications in terms of efficacy and customer engagement bring much more to an efficient organisation. Attendees will be able to devise AI solutions from the classroom and know better on generating content concerning marketing, automating customer services, and improving operational workflows with generative AI tools. AI decision constructs focused on the use of data analysis and predictive models as methods of strategic formulation. It also includes ethical and governance issues surrounding AI so as to ensure the responsible use of such technologies. This programme will ensure that attendees are able to integrate deviant generative artificial intelligence applications into various company functions and thus forge a road toward new and sustainable practices in business. 

 

Objectives and target group

Objective:

The objective of this course is to address the attendees' understanding of Chat GPT and the other generative forms of AI technologies being used as potential value enhancers for different business operations. At the end of the course, attendees would have learned how to incorporate such features into their businesses and improve efficiencies, customer interactions, content generation, and decision making. 

Who Should Attend?

This course is ideal for:

  1. Business Managers seeking innovation in transforming business functions

  2. Marketing Professionals interested in leveraging AI for content generation and customer engagement IT Professionals interested in bringing AI into their existing systems

  3. Customer Service Managers looking for value and customer experience enhancement by using increased automation 

  4. Data Analysts and Decision Makers interested in deploying AI for better business strategy

How will attendees benefit?

By completing this programme attendees will gain many benefits:

  1. Mastering Generative AI Tools:Hands-on experience gained by attendees in various generative applications such as Chat GPT will enable them to incorporate these tools into their daily business activities to become more productive. 

  2. Facilities of Increasing Business Efficiency: Automated customer service, content generation and other routine duties will thus give free time for high-potential strategic activities and negative operational costs to bear. 

  3. Better Decision Making: Attendees will leverage AI-driven data analysis along with predictive models to enable more informed and data-backed decisions, improving business outcomes as well as long-term strategy. 

  4. Innovative Marketing and Engagement Concepts: Attendees will have understanding of AI content generation in marketing and advertising and will therefore develop personal and targeted content for better customer engagement and brand visibility. 

  5. Ethical AI Implementation: This also encompasses the ethics and governance of AI in the context of what can be taught for use to implement AI in a responsible manner, such as through incorporation of ethics into accountability and transparency in AI-driven processes.

  6. Strategic Application of AI in Business: In such cases, integration would be used to show how these different AI technologies can be applied to also improve the operational dimensions in streamlining processes and increasing business agility in rapidly changing market environments. 

  7. Real-world applications and case studies: This is a practical case that would normally have practical case studies showing how companies are actually doing generative AI because this would give the attendees perspectives on landslides that they are likely to face in their own organisation. 

  8. Future Proofing Skills: Attendees would thus learn concepts around generative AI, particularly the emerging hopes in that field. To remain ahead of the competition, attendees will be educated on the latest technologies that are going to shape future business trends.

 

Course Content

Introduction to Generative AI and Chat GPT

  • Understanding Generative AI Technologies

  • Evolution and Impact of Chat GPT in business

  • Overview of AI applications in business

Applications of Generative AI in Business

  • Content Generation for marketing, advertisements, and blogs

  • AI-powered customer service automation and chatbots

  • Generative AI in operational workflows and process optimization

  • Enhancing decision-making with AI-driven data analysis and predictive models

Developing AI-Powered Solutions

  • AI integration with existing business processes

  • Building AI-driven applications for specific business needs

  • Introduction to API usage for integrating Chat GPT into business systems

Practical Business Use Cases

  • Case studies on businesses using Chat GPT for automation and content creation

  • Customer engagement strategies using AI-driven tools

  • AI’s role in enhancing productivity and innovation

Ethical Considerations and AI Governance

  • Ethical implications of AI in business

  • Managing AI transparency, fairness, and accountability

  • Guidelines for establishing AI governance frameworks

AI-Driven Decision-Making in Business

  • Data analysis for strategic decision-making

  • Leveraging AI tools for market analysis, trend forecasting, and customer behavior insights

  • Making better business decisions with predictive analytics

Challenges and Limitations of Generative AI

  • Understanding potential AI biases and limitations

  • Identifying key challenges in implementing AI solutions in businesses

Future Trends in Generative AI

  • Emerging trends in AI technologies

  • The future of AI applications in business and how to stay ahead of the curve

Course Date

2025-04-14

2025-07-14

2025-10-13

2026-01-12

Course Cost

Note / Price varies according to the selected city

Members NO. : 1
£4300 / Member

Members NO. : 2 - 3
£3440 / Member

Members NO. : + 3
£2666 / Member

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