The British Academy for Training and Development offers the Digital Transformation and Innovation training Course. The programme aims to deepen the participant's ability and understanding for functioning in today's digital world. In general, the course provides a broad understanding of digital transformation as well as the consequences of this transition in industries by addressing the integration of emerging technologies such as artificial intelligence (AI), the Internet of Things (IoT), blockchain, and cloud computing. Engagement in participating in new innovation strategies for enhancing and developing creative approaches to sustainable growth while adopting best-practice change management principles in the digital environment-including ways of overcoming resistance and associating organisational culture with change objectives. Also included in the course are digital transformation frameworks that will help attendees analyse readiness in the organisation for such changes and plan and execute strategic initiatives, and finally assess success effectively.                   

Attendees would have acquired practical skills for leading digital initiatives, creating value, and keeping ahead of technology through interactive lectures, case studies, and hands-on workshops. It is an integral part of an entire career path regarding what today's professionals aspiring entry points need to do in this continuously changing world of digital innovation.

Objectives:

The objectives of this course are: 

1. Learn the different concepts and principles that define digital transformation.

2. Discover how to harness technology in the creation of value and better efficiency.

3. The role of innovation in achieving sustainable business growth can be understood.

4. Learn the skills required for change management in organisations to overcome resistance to digitalisation.

5. Improve knowledge on new technologies such as AI, IoT, blockchains, and cloud computing.

Who Should Attend?

This course is ideal for professionals, managers, and business leaders across industries who are:

1. Lead or plan initiatives for digital transformation.

2. Responsible for innovation, strategy, and planning.

3. To enrich one's knowledge regarding advancements and trends in technology.

4. Higher interests in adoptive approaches to business problems.

How will attendees benefit?

After completing the programme attendees have following benefits:

1. Enhanced Understanding of Digital Tools: Attain a superior capability in the know-how of advanced digital tools and technologies for effective adaptation by attendees to rapidly evolving environments of business.

2. Enhanced Efficiency in the Organisation: Learn the ways through which digital solutions are integrated for smooth handling of operations and subsequently lower costs, while improving productivity.

3. Advanced Innovation Capabilities for Problem Resolution: Acquire skills to identify a problem and provide innovative solutions using digital technology.

4. Improvements in Decision-Making: Acquire proficiency in the use of data analytics and insights to make informed and strategic decisions that propel growth.

5. Competitive Edge: Provide cutting-edge knowledge that enables an entity to keep pace with competitors in a market that is increasingly digitised.

6. Growth Opportunities in Careers: Those widening their professional profile can be trained in areas where the skills are in demand and high in industries undergoing disruption through digital transformation.

7. Future-Ready Leadership: Create the confidence to navigate one's organisation through digital change as well as establish an innovative culture.

1. Introduction to Digital Transformation

• Understanding the digital revolution

• Impact of digitalisation on various industries

2. Emerging Technologies

• Artificial Intelligence (AI) and Machine Learning

• Internet of Things (IoT)

• Blockchain technology

• Cloud computing and data analytics

3. Innovation Strategies

• Fostering a culture of innovation

• Techniques for brainstorming and creative problem-solving

• Case studies of successful innovations

4. Managing Change in the Digital Era

• Change management principles and practices

• Overcoming resistance to change

• Aligning organisational culture with digital goals

5. Digital Transformation Frameworks

• Assessing organisational readiness

• Planning and implementing digital transformation

• Measuring and monitoring success

6. Overview of Customer Networks 

• Customer Network Paradigm

• Marketing Funnel

7. Introduction to Digital Customer Behaviours

• Access Strategy

• Engage Strategy

• Customise Strategy