The British Academy for Training and Development presents this training program in Creativity and Innovation in Project Management, designed to provide participants with advanced tools and modern insights that help transform ideas into practical realities that positively contribute to project success. In today’s rapidly changing and highly competitive business environment, creativity and innovation have become key drivers of excellence and distinction. Organizations that embrace innovative thinking are better equipped to deliver new and effective solutions that meet customer expectations and address emerging challenges.

This program aims to enable participants to understand the dynamics of creativity and innovation and how to integrate them into the project management process to ensure efficient and effective achievement of project objectives. It also highlights how to build a work environment that inspires creativity and supports a culture of continuous innovation—empowering teams to think outside the box and develop strategic solutions that open new horizons for growth and success.

Who Should Attend?

• Project managers and project teams

• Professionals seeking to enhance creativity and innovation skills in the workplace

• Entrepreneurs and owners of small and medium enterprises

• Employees responsible for developing and implementing creative initiatives

Knowledge and Benefits:

After completing the program, participants will be able to master the following:

• Strengthen creative and innovative thinking in project management

• Acquire practical skills in applying innovation tools and techniques

• Develop the ability to identify opportunities and risks with a creative mindset

• Build an organizational culture that supports creativity and continuous renewal

• Apply innovative approaches to enhance project performance and achieve objectives

• Fundamentals of Creativity and Innovation in Projects

  • Definition and importance of creativity and innovation in management

  • Differences between creativity and innovation and ways to promote them

  • The leader’s role in stimulating creativity within the team

• A Work Environment that Supports Creativity

  • Characteristics of an innovative work environment

  • Building a culture of innovation within organizations

  • Managing resistance to change and turning it into opportunities

• Tools and Techniques for Generating Creative Ideas

  • Brainstorming and lateral-thinking techniques

  • Using mind maps and visualization methods

  • The SCAMPER technique for idea development

• Evaluating and Selecting Innovative Ideas

  • Criteria for evaluating new ideas

  • Tools for opportunity and threat analysis

  • How to apply innovative ideas within the project framework

• Designing and Planning Innovative Projects

  • Preparing a project plan with a focus on innovation

  • Identifying resources and managing innovative risks

  • Using flexible project models in planning

• Managing Creative Work Teams

  • Building multidisciplinary teams

  • Encouraging collaboration and open communication

  • Leading change and maintaining motivation

• Applying Innovation Across Project Stages

  • Innovation in requirements analysis and data collection

  • Innovation in execution and performance monitoring

  • Innovation in evaluation and continuous improvement

• Dealing with Failure and Turning It into Opportunities

  • Understanding reasons for failure and effective ways to address them

  • Learning from mistakes and developing alternative solutions

  • Enhancing mental resilience and embracing challenges

• Marketing and Communicating Innovative Ideas

  • How to present ideas effectively and attractively

  • Using communication tools to encourage support and engagement

  • Building a supportive network for innovation

• Personal Action Plan for Developing Creativity and Innovation

  • Setting personal goals to enhance innovation skills

  • Strategies for continuous self-development

  • Measuring the impact of creativity on professional performance